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The request for the brand-new piece included a 100-guinea advance from Novello. This resulted in Joseph and the Incredible Technicolor Dreamcoat, a retelling of the biblical story of Joseph, in which Lloyd Webber and Rice humorously pastiched a variety of pop-music designs. The piece was very first provided as a 15-minute pop cantata at Colet Court School in London on 1 March 1968.
Among the children’s parents because audience was Derek Jewell, a music critic; he examined the piece in the paper, calling it a new pop oratorio and applauding its development and exuberance. By its third performance, at St…